Internet Explorer 8, first released 5 years ago, is still one of the most frequently used web browsers, installed on more than 20% of PCs. It also still accounts for around 6% of all web traffic. (I specifically avoided the word popular in the opening sentence, because in most cases, it’s probably just that that […]
Author Archives: Net Age
Earlier this month, Google made new waves when they announced the implementation of a corporate restructure, in which they’ll reorganise under the name “Alphabet,” of which Google will just be a division or subsidiary. Given the extent to which Google diverged from its original business, namely search, it’s not surprising that some of their further […]
A recent study published on Moz examined the relative impacts of the latest ranking factors released by Google on both informational and commercial queries. As you’ll recall, those two ranking factors are mobile friendliness, and HTTPS, both new ranking factors announced by Google last year, and rolled out in the intervening time period. Mobile Friendliness […]
As of the beginning of this month, Google began implementing a change to the way that the local results are displayed in search. Where we’ve been used to search engine results displaying 7 local listings (with the map on the side), Google has now replaced this with only 3 local listings displayed in-line with the […]
If you upload PDF’s to your site for your visitors to read or download, it’s a good idea to keep in mind that in many cases, Google can read that PDF and even display its contents in search engine results. As far as Google is concerned, a PDF is just another type of web page, […]
Already a common sight at retail outlets, South African based mobile payment application SnapScan has announced that they have launched the pilot phase of their ecommerce plugin. Using this system, customers will now be able to make online payments with SnapScan, as well as the retail payments they’re already known for. How SnapScan Works For […]
After months of relative quite, Google announced last week that they had begun rolling out the newest update to the infamous Panda algorithm, designed to reduce search engine rankings for low quality sites. This update brings Panda (first released in 2011) to version 4.2, and is the 29th official update to the algorithm. According to […]
Think about how attached to your phone you are. Chances are that your phone has become an indispensable part of your day-to-day life. The cell phone is rapidly taking over digital traffic from desktop, and it’s scarcely surprising. You’re never more than an arm’s length away from being connected to the world, and that’s not […]
The origin of the term “above the fold” lies in the world of newspaper layout. Anything that was visible on the front page of the newspaper when it was folded in half on news stands or racks was considered “above the fold” and it’s a term that has not only crept in, but remained valid, […]
There’s no doubt that Twitter is one of the most popular social networking platforms available, and there’s a lot of advice out there on how to use Twitter for your business. But just because there are a lot of people on Twitter, doesn’t mean that you necessarily have to use it. The most important thing […]